经济学

• peugeot 206

  The thesis is a case study on the marketing of Dongfeng Peugeot 206. The aim is to find the reason why this classic Europe-salable car cannot sell well in China market.

  本文以东风标致206的营销案例为对象,分析为什么这款欧洲畅销的经典小车在中国市场销售平淡。