Some groups of consumers are slow to pick up trends in the use of information technology.

In the last decade or so, advances in technology have allowed mass-market labels such as Zara, H&M, and Uniqlo to react to trends more quickly and anticipate demand more precisely.

Fast (or bright) lenses - Compact cameras with fast (also known as bright) lenses are part of growing trend in digital photography and one we wholeheartedly endorse.