The latter often still think mainly in terms of the "social responsibility approach" and thus seem to prefer deals that are riskier and less attractive than normal investment criteria would warrant.
The adoption of CSR has been and continues to be reactionary, a response to a growing concern from employees, customers, and to an increasing extent investors, about the conduct of businesses.
So, increasingly, is the for-profit sector, including "socially responsible" investors and capitalists more interested in the bottom line than the poverty line.