As an advanced "customer-oriented" management conception, customer relationship management can realize the target of maximum profit increase via the maximum customer benefit satisfaction.

客户关系管理作为一种“以客户为中心”的先进的经营管理理念，能够实现通过客户利益的最大满足来促进企业利润极大增长的经营目标。

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Instead it adopted a radically different way of managing work: it implemented a set of agile, customer-driven, outcome-oriented, iterative management practices.

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