“今天的花花公子品牌，和它57年以来一样屹立不倒”休•海夫纳先生声称。

"The brand resonates today as clearly as at any time in its 57-year history," claimed Mr Hefner.

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最近休·海夫纳以1800万美元将自己位于加州汉姆比山紧挨花花公子大厦的私人住宅卖给25岁的实业家，成交价比出价低了36%左右。

Hugh Hefner recently sold his personal residence in Holmby Hills, California, next door to the Playboy mansion, to a 25-year-old entrepreneur for $18m—some 36% below the asking price.

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休•海夫纳先生每股开价6.15美元，那么花花公子企业仅仅价值2.07亿美元，比1999年的峰值10亿美元大幅降低。 那年它一度成为热门的网络公司股票。

Mr Hefner’s offer of $6.15 a share values Playboy Enterprises at a mere $207m, down from about $1 billion in its prime in 1999, when it briefly posed as a hot dotcom stock.

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