植入式广告研究——从《奋斗》中的植入式广告说起_毕业论文_论文天下网 关键词：植入式广告；电视广告市场；目标受众；“季” [gap=1593]Key words: product placement; TV advertising market;target audience; “season”
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随着电视广告市场的内爆(implodes)，市场营销官们转而投向网络进行品牌推广活动。
As television implodes, marketing chiefs are turning to the Net to create branding initiatives.
电视广告对于进入市场，建立品牌认知是很重要的；然而，这种媒体逐渐失效。
Television advertising is important for market entry to establish brand recognition; however, this channel is losing its effectiveness.
骷髅13一直是日本流行文化的固定组成部分，多次在针对本土市场的电视广告和视频游戏中出现。
Golgo 13 has remained a fixture in Japanese pop culture, turning up in television commercials and video games aimed exclusively at the local market.
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