Nike Inc. stores in China already are selling shoes featuring Mr. Yi's own version of the Air Jordan logo, a scorpion that doubles as a stylized 'Yi.'

耐克公司(Nike Inc.)在中国的店铺已经在销售有易建联专属标志的球鞋，那是一只天蝎，同时也是一个个性化的“Yi”字。

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VOA: special.2010.05.07

Nike will release the Air Jordan XX8 this weekend to coincide with the NBA All-Star game.

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At just 13.5 ounces, the XX8 is being promoted as the lightest and most responsive Air Jordan model to date.

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But the star is still Jordan and the Air Jordan franchise.

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