It analyzed the font design in the connotation of brand culture, brand name and brand logo, pointed out that the relationship between the font design and product branding is interacting.
分析了品牌文化内涵中的字体设计、品牌名称中的字体设计、品牌标志中的字体设计,指出字体设计与产品品牌塑造的关系是相互影响相互作用的。
Reporter: In recent years, the apparel industry within the cultural connotation of the brand very seriously, especially the national culture, how did you see?
记者:近年来,在对品牌非常重视,特别是国家文化,文化内涵服装行业你怎么看?
Therefore, integration of brand system and culture connotation can not only enhance the brand competitiveness, but also arouse consumers identification in term of psychology and value.
品牌系统中融入文化内涵,不仅可以提高品牌的竞争力,更能激起消费者的心理共鸣和价值认同。
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