It analyzed the font design in the connotation of brand culture, brand name and brand logo, pointed out that the relationship between the font design and product branding is interacting.

分析了品牌文化内涵中的字体设计、品牌名称中的字体设计、品牌标志中的字体设计，指出字体设计与产品品牌塑造的关系是相互影响相互作用的。

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Reporter: In recent years, the apparel industry within the cultural connotation of the brand very seriously, especially the national culture, how did you see?

记者：近年来，在对品牌非常重视，特别是国家文化，文化内涵服装行业你怎么看？

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Brand is a kind of cultural phenomenon with abundant culture implications. Excellent brands contain profound cultural connotation.

因为品牌是一种文化现象，品牌中蕴含着丰富的文化内涵，优秀的品牌都有深厚的文化底蕴。

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