The media business is more than a demand fulfillment business, and Google must learn to create demand if it's going to diversify.

媒体业务是超过需求实现业务，谷歌必须学会创造需求，如果要多样化。

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Important applications are quoting, order booking and fulfillment, customer relationship and intelligence, demand and supply planning, sales order management system, and accounting.

重要的应用程序包括报价、订单登记和执行、客户关系和智能、需求和供应规划、销售订单管理系统，以及会计。

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In the fulfillment phase of the operations, the aggregated demand is ascertained and the supply is allocated according to past performance of the various garments at the stores.

在执行阶段，这些需求需要核实，然后会根据以往店铺的表现和服装种类来分配需求。

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At this point, Jonah and his partners began seeing that the problem with digital marketing was that it was too focused on demand fulfillment and not enough on demand creation and began their quest to build a technology company that would provide brand marketers with the digital advertising analytics and intelligence that matter most to them.

FORBES: Jonah Goodhart's MOAT: Building the Digital Dashboard to Growing Brands Online

Amazon has announced 19 new fulfillment centers worldwide to be opened in time to support this year's holiday demand.

ENGADGET: Amazon Q3 2012 earnings: $13.18 billion revenue, net loss of $274 million