Empirical study indicates that the performance for autonomous brand construction of independent GVC model is better than that of embedding GVC model.
实证表明,自主GVC模式在自主品牌建设方面的实际绩效优于嵌入GVC模式。
Empirical study indicates that the actual performance of independent GVC model is better than that of embedding GVC model in self-owned brand construction.
实证表明,自主GVC模式在自主品牌建设方面的实际绩效优于嵌入GVC模式。
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