It is put that functional theories of translation refers to both German functionalist approaches, mainly the skopotheorie and the translation theory based on Halliday's functional grammar.
功能翻译可以指以“目的论”为代表的德国功能翻译理论，也可以指以系统功能语言学为基本框架建立的功能翻译理论。
Functionalist approaches puts emphasis on the choice of appropriate translation strategies according to the intended purpose and function of the target text.
功能翻译理论强调根据译文的预期目的和功能选择相应的翻译策略。
The main concepts of functionalist approaches have significant meaning to advertising translation.
这一观点对指导广告翻译有着重要意义。
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