In order to better brand choice strategy extension of the effect of the application papers fuzzy decision-making analysis, the establishment of performance evaluation model of brand extension.
为了更好的选择品牌延伸策略的效果，论文应用模糊决策分析方法，建立了品牌延伸绩效评估模型。
It can be explained, that if fuzzy math is applied into decision analysis by making fuzzy sets to participate in decision making, it can raise accuracy and reliability of the decision result.
把模糊数学的知识应用到决策分析中，使模糊集参与决策，可以提高决策结果的准确性和可信度。
The hybrid index hierarchy fuzzy decision-making method is proposed on the basis of the idea of hierarchy analysis, the fuzzy pattern recognition technique and the fuzzy consistent matrix.
应用层次分析的思想和模糊模式识别方法，在引入模糊一致判断矩阵的基础上，提出了混合指标层次模糊决策方法。
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