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We were successful, we Canadians had a good laugh over another Charles-the-obsessor-of-details story, and that purchase turned out a company-maker for Samson-Canada.
FORBES: What Makes a Good Founder? Hint: It's in the details
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We used to laugh over aposiopesis in Latin class because it seemed disarmingly colloquial for a sea god to talk like that.
WSJ: Austin Ratner, Author of In the Land of the Living, on Aposiopesis | Word Craft
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Humor, though, trumps diplomacy in ads, according to an Ipsos survey, which found that by 56%, North Americans prefer ads that make them laugh over those that are straightforward.
FORBES: Sorry Amazon, That Negative Apple Ad Should Have Worked