The data warehouse environment comprises marketing databases, call systems, customer service, GSM network statistical data, invoicing systems, collections and retrievals and all logisticsinformation.
This is the over-simplified version of the story, but it elucidates the enormous amount of logistics and information farms must coordinate from seed to consumer.
Meanwhile, several logistics and information technology start-ups like PurFresh and Nova Analytics are implementing new systems to help executives manage potential water-shortage crises more effectively.