In his new capacity, Mr. Ernst will be responsible for budget planning, financial result, marketing strategic plan, promotions and special events as well as new Food & Beverage concepts for 11 hotel F&B outlets as well as banquet and culinary team at the hotel.
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The company also lacked a strategic marketing plan and needed to improve its branding.
该公司还缺乏战略营销计划，并且需要改进品牌策略。
This essay gives some strategic thoughts on marketing plan of FAMC in transforming period.
本文对转型阶段资产管理公司的市场营销作出了一些战略性思考。
Marketing plan serves to document how the organisations strategic objectives will be achieved through specific marketing strategies and tactics with customer as the starting point.
市场计划文件如何组织的战略目标将通过具体的营销战略和战术来实现以顾客为出发点。
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