He can convey the force of personality, the charm and the charisma.

他能传达出曼德拉的人格魅力和感召力。

youdao

Part of that "magic", of course, has to do with the personality, charm, or charisma of the presenter.

当然，这其中的“魔力”得归功于演讲者自身特有的个性、迷人特征，或个人魅力等。

youdao

He has charisma, personality, a winning mentality.

BBC: Rafael Benitez named as new coach of Inter Milan

Business leaders are supposed to be tough, hard-driving visionaries who set a firm course for the company and then lead people in that direction with their charisma and force of personality, right?

FORBES: Do you get me?