The Nano’s marketing problems began with its product positioning.

Nano的营销问题始于产品定位。

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In GM's new product positioning, Buick moves up to full top-shelf status as the "approachable" brand in contrast to Cadillac's edgy attitude and performance bent.

按照通用汽车最新的产品定位，别克是“平易近人的”高质量产品，而与卡迪拉克锋芒毕露、极度张扬的风格形成了鲜明的对照。

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As the first impression given to the public, signboard shows unique characteristics, product positioning and culture of the enterprise.

招牌是与公众接触的第一印象，展示企业的独特个性、产品定位与企业文化。

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Thus, the company can sell to consumers in China, refine its product positioning, and then move to other markets if prospects look promising.

FORBES: Can Anyone But Apple Succeed In Tablets?

The Nano's marketing problems began with its product positioning.

ECONOMIST: Tata��s Nano: Stuck in low gear | The

We took a hard look at the make up of our team expertise, market opportunities, as well as product positioning and began to boil down a Failure Manifesto, which was a list of declarations of what we would and would not do next.

FORBES: Kabam Co-Founder Holly Liu Talks Early Startup Failures