Presently, the premium over book value for the market is 1.5 times, a reasonable valuation, but in 1982 stocks sold down to book value.

FORBES: Risks Skewered To The Downside

In addition to reasonable operating costs, the BMW 328i also retains its value better than other vehicles in its class, according to IntelliChoice.com, which, like Vincentric, measures ownership costs.

FORBES

You must identify the right business or company to invest in, and it must be purchased at a fair or reasonable value (price).

FORBES: Connect