SWOT analytic way is a method which can analyze an enterprise's objective current situation objectively and correctly.
SWOT分析方法是一种能够较客观而准确地分析和研究企业现实状况的方法。
The analytic methods the paper mainly uses include the Porter five-kind competitive abilities model, the SWOT matrix as well as the Thompson and Stirkland method.
其中主要运用了波特五种竞争力模型、SWOT矩阵以及汤姆森和斯特克兰方法等分析工具。
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