The course will combine presentations with practical examples, technical visits, as well as the application of service design and consumer touchpoints in the field to support and ensure successful biodiversity-based tourismproduct development.
Technical development is resulting in a gradual loss of traditional know-how, and tourism is jeopardizing the Gelede by turning it into a folklore product.
The proposal has sparked a debate about the appropriate balance between work and play in a country where tourism accounts for more than 10% of gross domestic product, compared with less than 3% of U.S. GDP, and employs about one in 10 people.