Rather than selling a purely content-based application, these apps offer enhanced value based on deeper user engagement that drives additional and sustained usage over time.

与售卖完全基于内容的应用相反，基于更深层用户卷入的应用提供了更多的价值。 随着时间增长，用户使用次数增加，时间更长。

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Cisco is quick to point out that for VARs selling point products and solutions, a quick and high margin may be attainable, but VARs can boost their overall value with Cisco's solution-based approach.

思科很快指出，对于方案商来说，选择有销售点的产品和方案可能会很快获得高利润，但如果使用思科的解决方案，可以提高产品的整体价值。

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