其中，总顾客价值（Total Customer Value，TCV）是指顾客从某一特定产品或服务中获得的一系列利益，这些利益有助于消费者实现他们的目标；而总顾客成本（T...
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customer total value 总体价值
Sellers can try either to increase total customer value or to decrease total customer cost.
销售者应该在努力增加顾客总价值的同时减少顾客总成本。
Customer delivered value is the difference between total customer value and total customer cost.
顾客让渡价值是指顾客总价值与顾客总成本之差。
Customers delivered value is defined as the difference between total customer value and total customer cost.
顾客让渡价值是顾客总价值与顾客总成本之差。
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