After years of investigation, Audi was exonerated, but the damage to the brand image was done.
Among much else, SsangYong desperately needs to refresh its lineup and rebuild its brand image.
At least Ford, whose brand image is on the upswing, has momentum on its side.
The retailer also plans to revamp its focus on product designs to elevate its brand image.
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And of course, the development of a brand image is only part of the story.
That focus group, however, underscored just how huge a hurdle Epsilon must leap--namely, GM's brand image.
This is certainly a brand image problem for mturk, if not an administrative headache.
Factors such as strong brand image, acquisitions, and wide distribution network have contributed to this growth.
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However, it will be interesting to see how the decision affects brand image and future subscriber additions.
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From the book's publication, the brand image of Xerox was no longer what Xerox wanted it to be.
The report provides plenty of empirical support for Mr Blair's belief that Britain lacks a positive brand image.
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Yet it is known for species conservation and its brand image is closely tied to the beloved panda logo.
Can you measure how much subliminal damage it does to a brand image?
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European imports, with their upmarket brand image, withstood the pressure until this summer, when Volkswagen had to offer reductions.
The tougher challenge, however, is to develop a consistent brand image for Starwood, as the economic climate grows bleaker.
This posture keeps the company on the cutting edge of technology and builds its brand image while limiting investment risk.
Also falling were consumer scores for brand image, quality, credibility and perceived resale value, among other attributes, according to Brandimensions.
Wahaha is well-liked by Chinese consumers as they have established a positive brand image for themselves over the long term.
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It also believes it does not suit the brand image to sell the designer jeans alongside tins of baked beans.
Strong brand image, geographical expansion, and new pricing and promotional policies in the North American factory business also supported the growth.
That may not sound like a lot, but the potential damage is much greater for the brand image of both brands.
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The global network structure of the largest public accounting firms sells a brand image of strength, confidence, and cross-border seamless service delivery.
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While its competitors resorted to promotional activity during the holiday season, Coach refrained from offering such discounts to protect its brand image.
Diversity management has a brand image problem that must be corrected quickly.
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What makes a brand strong though is the close alignment between internal brand identity and external brand image, what we call brand Integrity.
The so-called Quiet Tuning elements are consistent with the brand image and generally easier and cheaper to pull off than a state-of-the-art engine.
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The iPod has done wonders for Apple, providing not only profits but a positive brand image to a swathe of new young consumers.
Is Amazon going to put up thousands of real, physical stores all around the country (and the world) to create the same brand image?
"An Internet company has to build its brand up from scratch, in terms of software, order fulfillment and brand image, " Netessine says of Amazon's dominance.
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