It is also a very fast route to market as there is little time spent on integration.
For uncommon cancers, "there are fewer therapies available and the route to market is clearer, " says Novartis cancer chief David Epstein.
It includes three cooking classes, visits to a cheesemaker and fish market, route maps and cue sheets.
Similarly in India, Cadbury has very strong route-to-market capability with direct coverage of about 550, 000 stores.
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But its wrong, at least for exits via the public market IPO route.
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In Argentina, Mercosur once had the enthusiastic backing of business, which saw it as a route to a larger market.
Of these synergies, roughly half come from route-to-market opportunities.
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French retailer Carrefour is among several retailers who have been looking at such a route to enter the Indian market.
So ISE would be forced to route that order to another market center that had a better price, which could be a maker-taker market.
One route is to look at market expectations: investors expect a further 20% drop, judging by the prices of futures contracts linked to the Case-Shiller 10 city index.
There are other facts, but suffice it to say that the run on the banks and eroding confidence led to a reduction in market liquidity, and the stock market was en route to a decent of nearly 50%.
The two airlines will have a combined 92.4% market share of that route, based on current business numbers.
Text messaging on cellphones, a popular mode of interaction in emerging markets and especially India, is the route to tap into that vast market of hundreds of millions, he says.
CSN's American mills could be a route for Corus to increase its tiny market share there.
Belarus's open border with Russia makes it an easy route for foreign firms into that burgeoning market.
However, there seems to be no concerted effort to encourage Americans to try this route as an answer to a turbulent job market.
In order to speed their products to market, some companies skip the drug route and brand their products as medical foods or "nutraceuticals, " as the industry calls the huge category of over-the-counter nutritional supplements.
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That's not a route even open to most of the banks, and the market, sensing Patrick's momentum, has already pushed bank shares down, possibly baking in the realization that she will achieve more success.
With airlines free to merge, airport slots bought and sold rather than allocated by committee, and airline bosses free to decide where and when to fly, aviation on the world's busiest international route could have become like any other business, shaped and fostered by market forces.
To have Microsoft block their planned route back will make their continued relevancy at the high-end of the smartphone market even more challenging.
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The main regulatory concern would likely be route overlap, and neither airline has much of a footprint in the other's market.
Given these market dynamics, mobile developers have adopted a variety of measures from having to go the paid route.
However, investors who picked emerging market debt instead, especially local currency debt, would have done better if they just went that route instead of equities.
Spirit says it decided to enter the Philadelphia-Dallas market last year before American and US Airways announced their combination because fares were already high on that route.
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